How Was "Spam" Named?
Introduced on July 5, 1937, the name "Spam" was chosen in the 1930s when the product, whose original name—"Hormel SpicedHam"—was far less memorable, began to lose market share. The name was chosen from multiple entries in a naming contest. A Hormel official once stated that the original meaning of the name SPAM was "SPecks of hAM". According to writer Marguerite Patten in Spam – The Cookbook, the name was suggested by Kenneth Daigneau, an actor and the brother of a Hormel vice president. The current official explanation is that the name is a syllabic abbreviation of "SPecks of hAM", which eludes to the nature of the product's composition - being compressed pieces of ham and pork shoulder. The originator was given a $100 prize for coming up with the name.
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