How Was "Häagen-Dazs" Named?
Häagen-Dazs is an American brand of ice cream, established by Reuben Mattus in The Bronx, New York in 1961. It has also become a specialty ice cream chain store which sells its own brand of ice cream at locations around the world. Häagen-Dazs produces ice cream, ice cream bars, sorbet, and frozen yogurt.
Contrary to common belief, the name is not European; it is simply two made-up words meant to look European to American eyes. This is known in the marketing industry as foreign branding. (Wikipedia)
Technorati Tags:
⢠BlinkBits ⢠BlinkList ⢠Blogmarks ⢠Buddymarks ⢠CiteUlike
⢠Connotea ⢠del.icio.us ⢠de.lirio.us ⢠Digg it ⢠FeedMarker
⢠feedmelinks ⢠Furl ⢠Give a Link ⢠Gravee ⢠igooi
⢠Lilisto ⢠Linkagogo ⢠Linkroll ⢠ma.gnolia ⢠Maple.nu
⢠Netvouz ⢠Onlywire ⢠RawSugar ⢠reddit ⢠Scuttle
⢠Shadows ⢠Simpy ⢠Spurl ⢠tagtooga ⢠TalkDigger
⢠Wink ⢠Yahoo MyWeb
<< Home